CHITÈ, EVERYDAY EUPHORIA
WE BELIEVE IN THE POWER OF UNDERWEAR TO GIVE JOY TO WOMEN
L’intimo è la prima cosa che mettiamo la mattina e l’ultima che togliamo prima di andare a dormire. In mezzo, c’è la nostra giornata. Le nostre ambizioni, le nostre sfide, i nostri obiettivi. Abbiamo voluto creare un marchio di lingerie che, con la sua vestibilità perfetta, riuscisse ad avere un impatto reale sulle nostre vite. Un intimo su misura, personalizzabile e sostenibile, perché la gioia di, finalmente, indossare un reggiseno che ci fa sentire bene davvero possa accompagnarci in ogni cosa che facciamo.
More than handmade, artisanal
For us, craftsmanship goes beyond manual work: it means tradition, experience and pride, handed down for generations. To get you a superior quality garment, we use Italian raw materials from one end of the production chain to the other, and we collaborate with Piedmontese artisan ateliers respecting their times, without haste.
Sustainability at the base
All the handmade pieces you choose are crafted exclusively with premium Oeko-Tex certified fabrics that are light on the environment but also, on our bodies.
Made as if you made it yourself
Sizes, colors, embroidery chosen by you. Our underwear is customizable on several levels, to become truly yours, just as you imagine it, as you want it, as you would do it. In the MyChitè section you will find all the customization possibilities available to make your Chitè lingerie items unique.
Our commitment is certified
Since 2021 we have been a Benefit Company, with the aim of having a positive impact on society and on the planet: from our fabrics to distribution, ours is a short and sustainable supply chain. In addition, since 2022, we are proudly the first Italian lingerie brand to be B-Corporate certified, to demonstrate that we meet the highest ethical and transparency standards.
Customized, exclusively yours
Your body is unique, and so can your bra: you decide how you want to customize it, and your exclusive garment will be made just for you, from the highest quality fabrics with Oeko-Tex certification. A difference that can be felt on the skin, but not only: because, when you are wearing the right underwear, everything seems to be better.
HANDS, IDEAS, PEOPLE
Slow fashion, made by people whose we know names, faces and hands, skilled and experienced: like those of Marinella, our head seamstress and maximum point of reference. Chitè works exclusively with Italian ateliers, following a production system that allows us to follow every step of the production chain, always in direct contact with our collaborators to ensure that their rights are guaranteed and that their manufacturing time is respected.
MEET OUR TEAM
Conosci il team
LAURA RECALDINICommunication & Graphic Designer
GIUSEPPE DAMATOHead of Communication and PR
MARIA ELENA SIMEONIMerchandising & Strategy Executive
CHIARA MARCONICEO & Founder
FEDERICA TIRANTICreative Director & Founder